Eligibility assessment
We review your circumstances against the criteria search engines actually apply — relevance, accuracy, time elapsed and public interest — and tell you honestly whether your case has merit before you commit.
Specialist consultation and submission of Right to Be Forgotten requests to Google, Bing and Yahoo. Discreet. Expert. UK-based.
A conviction from years ago. A spent sentence. A news article that no longer reflects who you are. When someone searches your name, these results appear — and they can affect employment, housing, professional relationships and family life.
The law recognises that the public interest in retaining this information diminishes over time. The Right to Be Forgotten exists to restore that balance. But it is not automatic, and it is not well understood — by the public, or by many agencies that claim to offer it.
Every engagement follows the same structure. No retainers, no ongoing marketing packages, no work outside the scope of a Right to Be Forgotten request.
We review your circumstances against the criteria search engines actually apply — relevance, accuracy, time elapsed and public interest — and tell you honestly whether your case has merit before you commit.
We prepare and submit RTBF requests to Google, Bing and Yahoo. Requests must be precise: exact URLs, name variants, identity verification and carefully argued grounds under Article 17 UK GDPR. A badly constructed request is refused.
If a search engine refuses, we advise on complaints to the Information Commissioner’s Office and revised submissions with strengthened evidence. Refusal is not always the end of the process.
The Right to Be Forgotten applies to individuals, and only where the balance of privacy against public interest favours delisting.
We do not assist with active criminal proceedings, or with attempts to conceal current public-interest information. Eligibility is assessed on the legal balancing test — not on convenience.
Search engines reject a large share of Right to Be Forgotten requests when they are submitted without proper legal framing. The reasons are structural: the balancing test between privacy and public interest is discretionary and subjective, and the quality of the argument matters.
Our work is not form-filling. It is the construction of an argument that engages with how Google, Bing and the ICO actually assess these cases — the relevance of spent convictions under the Rehabilitation of Offenders Act 1974, the significance of time elapsed, and the distinction between delisting and erasure.
That distinction is the whole of the practice.
Precise, practical writing on the legal and technical mechanics of delisting.
Time is the single biggest factor in a Right to Be Forgotten request. Here is how the “Personal Privacy Zone” actually works.
Read articleThe four words that decide most requests — inaccurate, inadequate, irrelevant, excessive — and what each of them really means.
Read articleAll enquiries are treated in strict confidence. We respond within two working days.
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